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Information and Reviewers

SS21 TRENDS

December 22, 2022Anna Shvets Standard

Ecological responsibility is in its moment of full expansion, making the world aware of the serious consequences that the environment in which we live is suffering. From Etimed always for each and every one of our productions, we intend to contribute our grain of sand. Joining the sustainability movement, giving rise to new products that stand out for the beauty of their qualities and finishes.

The new trends on which we have created our labeling collections are based on: volume, contrast and iridescent appearance.

VOLUME TREND

Patterns that give volume to simple shapes on smooth surfaces, combining neutral tones with very powerful tones in search of the perfect result in the overlapping of tones and materials. Very elaborate relief nuances on a cardboard with a natural appearance and fascinating by its touch.

Embossed details with a “plastic” look that alters the simple appearance of the label and creates a unique atmosphere on the satin material where the print goes and designed to give an alternative and tasteful touch to the garment by showing the sizing and corporate brand.

Labels that adorn waistlines, where the extra dimension makes the protagonist of a label taken out of its context, due to its originality, simplicity and metallic details in old silver that accompany it.

CONTRAST TREND

This collection of ancestral and contemporary contrast are the key to this collection, apart from the fact that all the components that make up this collection meet the sustainability requirements. Cardboards made from leather fibers and recycled fibers visible to a greater extent and respectful with the environment.

Vegan materials that replace the already traditional ones; “100% Leather” highly valued for its low environmental impact and reduced carbon footprint. Its manufacture is based on polymers from renewable materials, related to plants.

IRIDISCENT APPEARANCE TREND

Iridescent decorations that play with white space, providing volume to the details of the brand. Accessories inflated as if they were full of air that draw light strokes.

Airbrush effect that is drawn by means of a stamping of iridescent tones, giving the white a sensation of space and obtaining a label of light and fantasy.

Embroideries that move in the same direction as the rest of the collection, transparent, shiny and iridescent yarns that reveal their infinity of color tones depending on how you look at it. Decorations so simple but at the same time so full of personality, are what make the garment and the label interact perfectly.

CERTIFICATIONS

The responsibility that we at Etimed have acquired throughout our years of history with the environment obliges us to guarantee sustainable development and correct environmental management in our work processes, as well as to facilitate the origin of the raw material included in forest products, to carry out the work we do.

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Written by Anna Shvets

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